Gemstone Data helps solar companies and installers connect with homeowners who are actively evaluating solar energy solutions. Through our online data portal, you can build targeted solar marketing lists, access aged solar leads, and support campaigns with mobile advertising, including telemarketing lists, direct mail, and email outreach—allowing you to reach qualified prospects across multiple outreach channels.
Whether you’re running outbound calling campaigns, direct mail, or follow-up email outreach, our solar data is designed to help you focus on households most likely to consider installation.
Targeted Homeowner Data for Solar Campaigns
Solar marketing is most effective when outreach is focused on homeowners with the right property characteristics and financial indicators. Gemstone Data enables solar companies to create highly targeted prospect lists using detailed homeowner and property data.
Common targeting options include:
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Homeownership and dwelling type
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Home value and mortgage equity
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Household income and age
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Indicators of high energy usage (such as pools or larger homes)
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Geographic targeting by ZIP code, city, county, or radius
This level of targeting helps solar teams reduce wasted outreach and improve appointment-setting efficiency.
Solar companies apply this data across multiple channels, including telemarketing lists for solar, direct mail lists for solar, and email marketing lists for solar, depending on their sales process and territory.
Aged Solar Leads for Follow-Up Campaigns
In addition to curated marketing lists, Gemstone Data provides aged solar leads—homeowners who have expressed online interest in solar energy within the past 7 to 90 days.
These leads are ideal for follow-up outreach, as they:
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Have already shown interest in solar solutions
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Remain in-market during an extended evaluation window
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Are often more cost-effective than real-time leads
Solar companies commonly combine aged leads with outbound calling, direct mail, or email campaigns to keep pipelines active and consistent.
Mobile Advertising to Reinforce Solar Outreach
Mobile advertising allows solar companies to reinforce outreach efforts by staying visible across devices. By layering mobile ads on top of calling, mail, or email campaigns, companies can create multiple touchpoints with the same households.
Common use cases include:
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Supporting telemarketing or canvassing campaigns
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Reinforcing direct mail outreach
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Maintaining visibility during longer decision cycles
When paired with accurate homeowner targeting, mobile advertising helps increase recognition, recall, and inbound response.
Why Solar Companies Choose Gemstone Data
Solar companies partner with Gemstone Data because we provide:
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Accurate, up-to-date homeowner and property data
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Flexible targeting by equity, energy indicators, and geography
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Aged solar leads for scalable follow-up campaigns
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Multi-channel compatibility across phone, mail, email, and mobile
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Real-time access through an easy-to-use data portal
Our platform is built to support real-world solar sales workflows.
Grow Your Solar Business with Data-Driven Marketing
Whether you’re expanding a local solar operation or managing regional or national campaigns, Gemstone Data gives you the tools to reach qualified homeowners more efficiently.
📞 Call (888) 267-4321 or complete the form on this page to request pricing and targeting options.
Start reaching more qualified homeowners today with solar marketing lists and aged leads from Gemstone Data.