Gemstone Data helps Medicare agents and insurance professionals reach qualified seniors using targeted prospect lists, aged Medicare leads, and mobile advertising solutions. Our platform is designed to support outbound Medicare supplement marketing across multiple channels—helping agents connect with individuals turning 65 or actively reviewing coverage options.
Whether you focus on Medicare supplements, plan education, or appointment-based sales, our data-driven tools help you run more efficient campaigns and maintain consistent pipeline activity.
Targeted Medicare Data for Smarter Outreach
Effective Medicare marketing starts with accurate, well-targeted data. Gemstone Data enables agents and agencies to build customized Medicare prospect lists using detailed demographic, household, and geographic attributes.
With our platform, you can segment prospects based on:
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Age and age ranges
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Household income
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Homeownership and property indicators
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Geographic targeting by state, ZIP code, or radius
This targeting allows agents to focus outreach on seniors who match their ideal customer profile—reducing wasted effort and improving campaign performance.
Medicare professionals apply this data across multiple outreach strategies, including telemarketing lists for Medicare supplements, direct mail lists for Medicare supplements, and email marketing lists for Medicare supplements, depending on campaign goals and sales models.
Customize Your Turning 65 Prospect Lists
Individuals turning 65 represent one of the highest-performing Medicare segments. Gemstone Data’s advanced portal allows agents to build precise Turning 65 (T65) lists focused on seniors approaching Medicare eligibility.
You can further refine T65 prospect lists by:
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Age and income level
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Homeownership and property value
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Geographic area (state, ZIP, or radius targeting)
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Healthcare or prescription interest indicators
This flexibility allows agents to tailor messaging and outreach timing for seniors actively reviewing Medicare supplement options.
Aged Medicare Leads for Follow-Up Campaigns
In addition to prospect lists, Gemstone Data provides aged Medicare leads consisting of seniors who previously went online to research Medicare supplement plans. These leads are typically 30 days old and remain valuable for structured follow-up outreach.
Aged Medicare leads help agents:
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Maintain steady pipeline activity
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Improve contact and appointment rates
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Lower acquisition costs compared to real-time leads
Many Medicare agents combine aged leads with outbound calling, direct mail, or email outreach to reconnect with seniors still evaluating coverage.
Mobile Advertising for Medicare Supplement Marketing
Mobile advertising allows Medicare agents to reinforce outreach efforts by delivering ads directly to targeted households and geographic areas. By layering mobile advertising on top of prospect lists and aged leads, agents can stay visible throughout longer decision cycles.
Common use cases include:
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Supporting telemarketing or direct mail campaigns
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Reinforcing brand recognition in targeted markets
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Increasing inbound calls and appointment requests
Mobile advertising works best when powered by accurate Medicare data—ensuring ads are delivered only to households that align with your targeting criteria.
Turn Medicare Data Into Measurable Growth
Gemstone Data helps Medicare professionals align the right data with the right outreach strategy—supporting predictable, scalable growth.
By combining:
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Targeted Medicare prospect lists
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Turning 65 outreach
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Aged Medicare leads
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Multi-channel campaigns
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Precision mobile advertising
Agents and agencies can reduce wasted spend, improve response rates, and build consistent Medicare supplement pipelines.
Ready to Grow Your Medicare Supplement Business?
Reach the right seniors, support your outreach campaigns, and improve marketing efficiency with Gemstone Data’s Medicare supplement marketing solutions.
Call (888) 267-4321 or complete the form on this page to get started today.