In today’s competitive marketing world, personalization is everything. Gemstone Data’s Ailment Data helps businesses reach consumers with health-related interests through accurate, ethically sourced data. Whether you’re promoting insurance, wellness products, medical devices, or supplements, our ailment database gives you the insight and segmentation needed to connect with the right audience.
What Is Ailment Data?
Ailment data identifies consumers who have shown interest in or are associated with specific medical conditions—without exposing any private health information. With access to over 80 ailments, Gemstone Data allows you to target your marketing campaigns toward audiences most likely to respond to your message.
Examples include:
- Diabetes
- Arthritis
- Asthma
- Heart conditions
- Weight management
- Joint and back pain
Why Use Ailment Data in Your Marketing Campaigns?
Gemstone Data’s ailment database is designed to improve precision and ROI across direct mail, telemarketing, and email marketing channels. By combining ailment data with demographic and lifestyle filters, you can create campaigns that resonate with individuals’ specific needs and interests.
Key Benefits
🎯 Precision Targeting: Identify and reach consumers who are more likely to be interested in your offer based on ailment type, age, income, homeownership, or geography.
💬 Higher Engagement: When your message aligns with your audience’s real-world concerns, engagement naturally increases—leading to stronger response and conversion rates.
📈 Increased ROI: Focus your marketing spend on qualified prospects, reducing waste and maximizing return on every campaign.
📍 Multi-Channel Flexibility: Combine ailment data with our mobile advertising and addressable geofencing solutions to reach prospects wherever they are—on their phones, tablets, or desktops.
How It Works
Our expert team uses advanced data matching and hygiene processes to ensure your ailment data is current, accurate, and compliant. You can request data by ailment type and layer it with optional filters like:
- Demographics: Age, gender, income, marital status, homeowner status
- Location: State, ZIP, or radius around your business
- Behavioral traits: Health-related interests, recent purchases, or lifestyle data
You’ll receive deliverable, campaign-ready data that integrates seamlessly with your CRM or marketing platform.
Ideal for These Industries
- Life & health insurance
- Medicare marketing
- Healthcare providers and clinics
- Nutritional supplements
- Home health and mobility products
- Fitness and wellness brands
Get Started with Gemstone Data
Enhance your campaigns with ailment-based targeting that delivers measurable results. With our extensive database, customizable filters, and digital marketing tools, you’ll reach the right audience at the right time—every time.
Call (888) 267-4321 or fill out the form to the right to request a free quote.